Holiday Inn Express Partners With Reading Is Fundamental To Promote A Smart Start In Education

The main idea of the article http://www.hospitalitynet.org/news/154000320/4030777.html is the partnership between Holiday Inn Express and Reading Is Fundamental, Inc. (RIF), the oldest and largest non-profit children’s literacy organization in the U.S. The main objective of this agreement is to improve children’s literacy











As part of the partnership, RIF will receive a donation equal to 9 percent of the consumed room rate for every guest who initiates a reservation through new Web page. Each reservation made through the site will help RIF serve 4.5 million children in need each year.

As far as I am concerned I find this agreement an excellent step in helping children worldwide:

• It will develop a love for reading at an early age
• It will help children 'to succeed in school and life'